User Experience & Interface design for a lead management tool.

The Client 👑

Barbuck is all about instant communication. They specialise in introducing buyers and sellers at the optimum stage in the buying journey. Barbuck is developing a powerful range of tools that make instant communication a reality, with a lead management tool that captures and presents potential lead information in a manageable and eye-catching way.

The Problem 🧩

Barbuck, even though it was a brand new product, it had a basic existing identity to work with, colours and logo defined. However, they needed the typography to be deifned, along with the UI assets. Armed with a concept, ambition and organisational goals to achieve, they were needing a fast and efficient creative team to assist them in delivering their product.

The Solution 🥽

As lead designer for the project, I started with the product's dashboard designs. Working closely with the client, we created a basic layout from UX research, reworking and developing as we went into the high fidelity designs you can see here. As the product grew, I futher developed the brand, with illustrations and marketing campaigns.

Barbuck Content

The Result 🏆

The final product has been widely well-received. Evidence of this can be shown by their ever-growing client base. Working alongside the client and their in-house developers, we have created a working dashboard that collates and presents all the important information in a clear and slick format. As for the brand, our illustration style has become iconic with Barbuck, dominating their website and marketing materials.

Some other projects 🎬

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