'Punchh' is a leading loyalty and engagement platform. Based in the United States, they assist the world's largest restaurants, convenience stores, and retail brands in acquiring and retaining customers, increasing frequency, and maximizing spending.
Working closely with Punchh's design and development team, I created a white-label atomic design system comprising over 200 unique components. A substantial amount of user research and testing was conducted for each component to ensure compliance with accessibility standards. Each component was thoroughly reviewed and discussed before development, preventing the component library from becoming overcrowded.
The final product showcases the power of Figma and underscores the significance of a design system operating as a singular source of truth within any UI design project.